To announce the launch of the Road Runner Mobile service, Oceanic Time Warner Cable hosted an event at the Pacific Aviation Museum.
We wanted to create little themed “villages” for people to physically visit and see the applications of Road Runner Mobile.
I came up with design layouts of the village spaces and how they could look and be laid out. Each village had its own theme of either Business, Ecommerce, Education, Mobile Gaming, Travel, Social Media or OC16. Visitors could learn more about the service from hosts dressed in appropriate clothing/uniforms of a particular village and try out Road Runner Mobile on provided laptops.
I also created icons for each village along with banners and a “passport” which visitors could get stamped in exchange for giveaways.
- Art Direction